Some of the most popular non-English language content on Netflix in recent years has been from South Korea. From flesh-eating zombies to medical dramas, rom-coms, and melodramas, there is a wealth of beloved Korean content available on Netflix around the world. Thanks to the success of its Korean titles, in the next four years Netflix will be invest another $2.5 billion in South Korea.

Over the past decade, the entire world has seen a meteoric rise in South Korean media consumption. K-Pop has taken the world by storm thanks to amazing groups like BTS, BLACKPINK, Red Velvet and many more. When it comes to streaming, Netflix has quickly become one of the best platforms in the world to consume amazing South Korean movies and TV shows. Netflix original series squid game It was a worldwide phenomenon we are all deadand Kingdom It had us terrified of zombies again, and the dozens of weekly dramas available will leave you with no shortage of binge-worthy content.

we are all dead squid games kingdom netflix

All of Us Are Dead (left), Squid Game (center), and Kingdom (right) have been some of the most popular Korean titles on Netflix.

Previously, between 2015 and 2020, Netflix invested $700 million in content from South Korea. It should also be noted that in late 2019, Netflix signed a deal with South Korean cable TV network jTBC and with CJ ENM, which has provided many of the most popular weekly released titles on the platform.

South Korean movies and TV shows are some of the most consumed non-English language content on the platform, which was revealed by Netflix in December 2022 when the streaming service revealed that 60% of its subscriber base of 223 million consumed regularly South Korean content.

When you consider the scale of K-drama content being consumed by Netflix’s subscriber base, it’s not at all surprising that billions are being poured into the country.

Ted Sarandos, the co-CEO of Netflix had this to say about the investment:…

«Hello. This is Ted Sarandos, Co-CEO of Netflix. It is an honor to meet with Chairman Yoon today.

As President Yoon mentioned, Netflix is ​​pleased to confirm that it will invest USD 2.5 billion in Korea, including the creation of Korean non-script series, movies and shows over the next four years. This investment plan is twice the total amount Netflix has invested in the Korean market since we started our service in Korea in 2016.

We were able to make this decision because we have great confidence that the Korean creative industry will continue to tell great stories. We were also inspired by the President’s love and strong support for the Korean entertainment industry and driving the Korean Wave. I would like to personally thank the President for his kind response to yours.

It’s amazing that the love for Korean shows has led to more interest in Korea, thanks to the compelling stories from Korean creators. Their stories are now at the heart of the global cultural spirit.

I have no doubt that our investment will strengthen our long-term partnership with Korea and the Korean creative ecosystem. We are deepening our partnership with the Korean creative industry, which has produced global hits like ‘Squid Game’, ‘The Glory’ and ‘Physical:100’. With the partnership, we will continue to grow with the local industry while sharing the joy of Korean storytelling entertainment with our fans around the world.

We would like to express our gratitude to the president and also to the Korean creative industry and our partners in Korea.


Are you satisfied with Netflix’s continued investment in South Korean content? Let us know in the comments below!