Spain becomes the gateway to Europe of the chocoramo. For the first time, the mythical cake will be exported to the Old Continent in its original presentation.
This is thanks to Ramo’s strategic alliance with Jota Jota Foods, a company with 20 years of experience in developing nostalgic Latino brands on that continent.
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For 23 months, an interdisciplinary group worked hard to meet the strict technical requirements of the European Union and prolong the life of the original product. A new packaging that complies with European regulations was presented, with a more international dress that allows consumers to understand what they are buying when they find a Ramo product.
The Ministry of Commerce, Industry and Tourism and ProColombia boosted the relationship between Ramo and Jota Jota Foods.
«Colombian products have no borders and it is very important to adapt to the markets, adapt the product to the requirements of income and of the customers themselves,» said Carmen Caballero, president of ProColombia.
Ramo’s expansion continues
After this achievement, Bouquet it will continue working to enter markets close to Colombia, such as Panama, Ecuador and Venezuela, as well as continue to increase its presence in the United States, where it wants to expand its sales to other states such as California and Georgia.
Bernardo Serna, president of Productos Ramo, He said he projected business at that latitude to grow to triple digits over the next two years. «With this international commitment, we demonstrate to the world that excellent quality products are made in Colombia, and we contribute to boosting the national economy and industry,» she specified.
How many bakery and milling products does Colombia export?
Exports of bakery and milling products from Colombia reached 240.1 million dollars in 2022, which represents an increase of 19 percent compared to. 2021.
Ecuador, the United States, Peru, Chile, Venezuela and Panama were the main buyers of these products, while Antioquia, Valle del Cauca, Bogotá, Cundinamarca, Atlántico and Risaralda were the most exporting departments.